ABOUT BETTER HRX
AI won't decide whether your organisation thrives. Leadership will.
Fractional Chief People Officer, AI-Readiness Advisor, and author enabling leaders navigating growth and change.
MEET BETH
20+ years of people leadership, one clear lens on optimising Humans + AI.
Beth Barratt-Browne is an AI-Readiness Advisor and Fractional Chief People Officer. She works with boards and executive teams to build human-first cultures that actually work, with or without AI in the picture.
She has spent 20+ years in senior People and Culture roles across government, commercial, and not-for-profit sectors: the kind of experience that teaches you what matters when things get real.
That experience now shapes how she guides leaders in the biggest workplace shift in a generation. While many AI conversations begin with technology, Beth leads with vision, strategy, culture and organisational capability.
Beth is the best-selling author of:
• Their Workplace, Your Business
Together, these books explore practical people strategy and responsible AI leadership while protecting culture, judgement and human connection.
20+ years Executive People Leadership
Fractional Chief People Officer
Author of The AI-Enabled Leader & Their Workplace, Your Business
AI-Readiness Advisor
Why We Exist
Better HRx exists to help leaders and growing organisations build people systems that actually work. We demystify HR strategy and turn it into practical building blocks to support growth with clarity, confidence and momentum.
FOCUS AREA
Developing AI-Readiness to enable successful AI transformations.
Providing business-enabling HR services that support growth.
Developing HR capability in step with the organisational growth.
VALUES
Optimism
Better workplaces are possible.
Simplicity
Clarity beats complexity.
Straight Talking
Honest conversations.
Prompt Action
Progress matters.
We Win Together
Partnership over dependency.
VISION & MISSION
VISION
Thriving, engaged people growing in step with vibrant organisations.
Leadership first. Technology enabled.
Joy is the point.
MISSION
One organisation at a time.
One step at a time.
Building better relationships between humans and work.
Who We Work With
Business founders, CEOs and Chairs seeking strategic guidance and practical action.
Better HRx partners with organisations wanting to motivate, inspire and engage their people by building cultures that support sustainable growth.
Guided by business experts, Beth is pictured here with her husband Peter Wilson along with Joe Foster (Founder of Reebok, and Jim Keyes (ex-President and CEO of 7-Eleven, later CEO of Blockbuster)
Leadership That Builds Organisations Ready for What's Next.
Technology doesn't transform organisations.
People do.
Better HRx partners with founders, executive teams and organisations to build leadership capability, strengthen governance and prepare workplaces for responsible AI adoption.
Through executive advisory, leadership programmes and strategic consulting, every engagement is grounded in practical experience and designed to create lasting organisational capability.
AI-Readiness & Executive Advisory
Fractional Chief People Officer Services
Leadership Programmes & Workshops
Organisational Strategy & Governance
